Global Gaming Expo (G2E) Conference-At-A-Glance
Speaker View
Below is a listing of all sessions the speaker is scheduled to present.
Shahar Attias
CEO
Hybrid Interaction Ltd.
Speaker Bio
Shahar Attias, the Founder and CEO of Hybrid Interaction Ltd., is a globally recognized Retention Marketing and Loyalty expert and the blogger behind iGamingCRM.com. He is a frequent speaker at iGaming Conferences such as iCE Totally Gaming and the Super-Show, and has a deep understanding of all vertical-specific KPI's in the online gambling industry, as well as an extensive experience in Forex & Binary Options, and recent case studies with applying Player Development Strategies at casino-style gaming applications on Facebook.| Wednesday, October 03, 2012 | |
| MARKETING | |
| This track is designed primarily for operators, consultants and software manufacturers working in the marketing and player loyalty arenas. Sessions will offer meaningful content relative to advertising, branding and database marketing as well as the development and operation of player's clubs, loyalty programs and social media campaigns. | |
Key Takeaways: • Discuss the importance of running demographics • Learn how to capture new, younger players • Debate target marketing vs. mass marketing Moderator: Luigi Mastropietro - Vice President, Relationship Marketing, Global Cash Access, Inc. Speaker:Shahar Attias - CEO, Hybrid Interaction Ltd. Staci Columbo-Alonso - VP/Global Marketing , International Game Technology (IGT) Ryan Leeds - Vice President, Strategy, Masterminds Ralph Thomas - VP Strategic Analytics , Seminole Hard Rock Gaming |